Role: UX UI Designer
Duration: 2018 ~ 2021
Platforms: Web
⁉️ Problem:
Co-secretaries need a way to manage their work with Directors and Shareholders’ asynchronously. It is impossible to track all the documents and changes with the current system capability.
🔎 Opportunity:
A board meeting platform that allow users to:
✨ Impact:
🧑🏻💻My Role:
Led the team in user research, user flow, UI & UX redesign, design system, prototyping, stakeholder management, usability testing.
In order to fully understand and gain the domain knowledge, I have spent 2 to 3 weeks to pair up with a co-secretary to observe their workflow and interviewing them.
Pair-up Observer
I was paired up with a co-secretary to observe and take note of their daily work so that I understand the nature and expertise of the service. I was also handled multiple documents such as annual filing form, registration of shareholders, allocation of shares, etc to study.
User Interviews
During the pair-up observation, I was also allowed to ask them as many questions to further understand the objective and key roles of the service.
Interview Questions
between co-secretaries and shareholders are very poorly managed. Shareholders usually have busy daily schedule, so communications are done through email. Multiple iterations are needed due to lack of visuals and poor language command within the email.
of some of the filing are extremely complicated and information heavy. As a shareholder with hectic work schedule, it is easy to miss out some of the essential details and documents. This causes delay for both sides to complete their tasks.
between both parties is weak due to multiple factors such as lacking the right tools, time availability, and this proves that a tool to provide flexibility to work asynchronously will greatly improve their productivity.
is low, due to the multiple reasons mentioned above.
of the field is complex. Hence, most businesses rely on co-secretary services to help them.
Shareholders are the main consumer of the service. They have hectic work schedule and they need multiple amendments to be made on their documents everyday. However, due to time, they find it impossible to communicate their needs properly to the co-secretaries.
Co-secretaries are the backbone of these services. They handle tons of documents per day to amend and update to their clients request.
These are the four key features are designed to improve user productivity by improving the ability to work asynchronously with lesser effort for administrators.
Board.Vision design system is focused to create a better legibility, visibility and less friction.
Some inspiration are taken from real life concept such as traffic light colour in hope it can guide older users to complete their tasks.
Board Vision is the frontend application used by co-secretary’s client — the shareholders and directors to review, approve their document during board meetings.